Independence Charter School (Independence Charter) is a public charter school serving children in kindergarten through eighth grade in Philadelphia, Pennsylvania. In their sixth year of operation, the school felt it was time to present a more polished external “face.” context worked with the principal/CEO and board of trustees on a pro bono basis to rethink their website.
Our workcontext facilitated conversations with the principal/CEO, parent groups and other stakeholders to crystallize their vision for the Web redesign. context developed the site's architecture and content based on this needs assessment. Working with the school's Web consultancy, Nanomonkey, context delivered a refreshed site that better represented the school's excellence.
Following the launch of the new website design, Independence Charter received instantaneous feedback that the site was not only more professional-looking, but also easier to use, more comprehensive, a much-needed resource for day-to-day information and a valuable communication channel.